Secretary of State Marco Rubio speaks during a news conference at the State Department, Friday, Dec. 19, 2025, in Washington. (AP Photo/Julia Demaree Nikhinson)
Secretary of State Marco Rubio speaks during a news conference at the State Department, Friday, Dec. 19, 2025, in Washington. (AP Photo/Julia Demaree Nikhinson)
BRUSSELS (AP) — The European Union's executive on Wednesday warned that it would take action against any “unjustified measures” after the U.S. State Department barred five Europeans it accuses of pressuring U.S. technology firms to censor or suppress American viewpoints.
The Europeans were characterized by U.S. Secretary of State Marco Rubio as “radical” activists and “weaponized” nongovernmental organizations. They include the former EU commissioner responsible for supervising social media rules, Thierry Breton.
Breton, a businessman and former French finance minister, clashed last year on social media with tech billionaire Elon Musk over broadcasting an online interview with Donald Trump in the months leading up to the U.S. election.
The European Commission, the EU’s powerful executive branch and which supervises tech regulation in Europe, said that it “strongly condemns the U.S. decision to impose travel restrictions” and that it has requested clarification about the move. French President Emmanuel Macron also condemned it.
“If needed, we will respond swiftly and decisively to defend our regulatory autonomy against unjustified measures,” the commission said in a statement, without elaborating.
Rubio wrote in an X post on Tuesday that “for far too long, ideologues in Europe have led organized efforts to coerce American platforms to punish American viewpoints they oppose.”
“The Trump Administration will no longer tolerate these egregious acts of extraterritorial censorship,” he posted.
The European Commission countered that “the EU is an open, rules-based single market, with the sovereign right to regulate economic activity in line with our democratic values and international commitments.”
“Our digital rules ensure a safe, fair, and level playing field for all companies, applied fairly and without discrimination,” it said.
Macron said that the visa restrictions “amount to intimidation and coercion aimed at undermining European digital sovereignty,” he posted on X.
Macron said that the EU’s digital rules were adopted by “a democratic and sovereign process” involving all member countries and the European Parliament. He said that the rules “ensure fair competition among platforms, without targeting any third country.”
He underlined that “the rules governing the European Union’s digital space are not meant to be determined outside Europe.”
Breton and the group of Europeans fell afoul of a announced in May to restrict the entry of foreigners deemed responsible for censorship of protected speech in the United States.
The four others are: Imran Ahmed, chief executive of the Centre for Countering Digital Hate; Josephine Ballon and Anna-Lena von Hodenberg, leaders of HateAid, a German organization; and Clare Melford, who runs the Global Disinformation Index.
Rubio said the five had advanced foreign government censorship campaigns against Americans and U.S. companies, which he said created “potentially serious adverse foreign policy consequences” for the United States.
The action to bar them from the U.S. is part of a Trump administration campaign against foreign influence over online speech, using immigration law rather than platform regulations or penalties.
In a post on X on Tuesday, Sarah Rogers, the U.S. under secretary of state for public diplomacy, called Breton the “mastermind” behind the EU’s , which imposes a set of strict requirements designed to keep internet users safe online. This includes flagging harmful or illegal content like hate speech.
Breton responded on X by noting that all 27 EU member countries voted for the Digital Services Act in 2022. “To our American friends: ‘Censorship isn’t where you think it is,’” he wrote.
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Angela Charlton contributed to this report from Paris.
