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Le Massif is a major draw for skiers and a key economic engine for the region northeast of Quebec City. 鈥淭he closure is having an impact on the entire region,鈥� Bilodeau said.

The union representing about 300 workers launched a strike Jan. 2, with wages a main point of contention during negotiations. Le Massif closed that day then partially reopened on Jan. 鈥�6 for a few days with limited operations. But after unionized employees rejected a contract and arbitration offer on Jan.鈥�19, the resort cancelled the rest of the ski season.

Bilodeau said accommodation cancellations in Petite-Rivi猫re-St-Fran莽ois began as soon as the resort first shut down on Jan. 2. He added that one-third of the village鈥檚 homes are tourist rentals.

鈥淲e鈥檝e just mortgaged the winter season for many businesses,鈥� he said.

Local shop owners echoed the concerns. Lison Harrison, co-owner of L'脡picerie du village, a grocery store in Petite-Rivi猫re-St-Fran莽ois, described an unusually quiet town.

鈥淢y grocery store is empty, there鈥檚 no one on the streets,鈥� she said, noting workers from the mountain are typically regular clients. 鈥淲ithout tourism, it鈥檚 a disaster. We don't know where we stand, we don't know what we're going to do, I鈥檓 already worrying about food that expires in a few days.鈥�

Harrison said the shock was immediate. 鈥淚t鈥檚 not the end of the world, but it鈥檚 empty. The village has been shaken.鈥�

On Tuesday afternoon, Claude Choquette, president of Groupe Le Massif 鈥� the resort's developer 鈥� said conciliators had summoned both sides to a meeting and emphasized the 鈥渦rgency鈥� of reaching a resolution by the end of the week.

The union representing Le Massif workers added that it remained hopeful a settlement could be reached. Mitchell Dion, director general of Tourisme Charlevoix qualified the meeting as ''a small glimmer of hope.''

The impacts could spread unevenly across the region. Dion said operators had already been shaken by losses over the holiday period, with several businesses reporting tens of thousands of dollars in cancelled bookings. 鈥淚t certainly shook us up,鈥� he said, noting that winter break weeks in March in Quebec and Ontario are still to come. 鈥�(That's) where people are really worried.鈥�

Dion encouraged visitors to pivot to other activities in the region, including at the Mont Grand-Fonds ski area, or snowshoeing, snowmobiling, gastronomy, and visiting nearby national parks. 鈥淚t鈥檚 really an opportunity to work together and prevent a disastrous season,鈥� he said.

The closure also affects international partners. Club Med Qu茅bec Charlevoix, the chain鈥檚 first North American resort, said it will continue operating without skiing or mountain access. Guests are being offered a 50 per cent travel credit per day when the Le Massif remains closed, the option to rebook next winter, or a full refund.

鈥淭his situation is entirely independent of our control,鈥� spokesperson Philia Sephora Yatchou said.

Hotels elsewhere in Charlevoix said they were still welcoming visitors. Hugo Germain, co-president of Germain Hotels, a 4-star hotel in Baie-Saint-Paul, wrote in an email the region still offers 鈥渁 wide range of winter activities,鈥� and that staff are ready to help visitors ''experience the best of Quebec winter.''

Bilodeau said the shutdown underscores the region鈥檚 dependence on tourism. 鈥淲e are currently looking at this as one of our priorities for the coming years: to achieve economic diversity so that we can have a variety of businesses in the Petite-Rivi猫re area.鈥�

This report by 好色tvwas first published Jan. 21, 2026.