BRP slashes production as cooler Ski-Doo demand drives down revenue

BRP Inc. reported a first-quarter loss as revenues fell compared with a year earlier, saying it would lower production to reduce network inventory amid current macroeconomic challenges. A BRP logo is shown at the research and innovation plant is seen in Valcourt, Que., Friday, November 9, 2012.THE CANADIAN PRESS/Graham Hughes

BRP Inc. said it will further cut production this year after sagging demand for Ski-Doos pushed the powersport company to its first quarterly loss since 2017.

Chief executive José Boisjoli said "unfavourable" conditions last season — the warmest winter on record in Canada and the United States — hurt retail sales, with unsold Ski-Doos accounting for nearly half of the buildup in overall stock at its dealers.

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